Cybertron Ads at AMTEC 2024: Transforming the Future of Marketing Tech and E-Commerce in Africa
Cybertron Ads at AMTEC 2024: Transforming the Future of Marketing Tech and E-Commerce in Africa

The Africa Marketing Technology & E-Commerce Conference (AMTEC), held on May 31, 2024, at the Landmark Conference Center in Lagos, was a groundbreaking event that showcased the continent’s innovative spirit and potential for growth. Cybertron Ads, a key media partner, played a crucial role in highlighting the advancements in marketing technology and e-commerce.
The event attracted over 1,000 industry leaders, including marketing heads, e-commerce directors, marketing operations directors, retail brand managers, marketing strategists, and MarTech founders. It provided a unique platform for these professionals to share insights, network, and explore the latest innovations in the field.

One of the event’s highlights was the panel session titled “The Africa Marketing Tech Landscape,” featuring our Cybertron Ads CEO, Saint-Germain Onwukeme, alongside prominent industry experts Onyeka Orji, Jiani Chen, and Chukwudi Uketui. This session delved into the dynamic changes within Africa’s marketing technology sector, focusing on programmatic advertising, metric analysis, and other cutting-edge topics.
Attendees were also treated to a variety of interactive workshops, visionary keynotes from industry pioneers, and immersive exhibits showcasing innovative products and services. These activities offered valuable opportunities for marketing professionals to connect, exchange best practices, and stay ahead of the curve in areas such as AI, predictive analytics, AR/VR, and more.

Organized by Marketing Analytics Africa Limited, with Cybertron Ads’ significant contribution, AMTEC 2024 underscored the rapid growth and innovation within Africa’s marketing technology and e-commerce landscape.
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